Service

A brand your business can use daily

Logo, palette, type, and the working templates, built for daily use, by hands other than a designer’s.

Identity work scoped for small business: the marks and colours, yes, and then the parts most branding projects skip: the Canva templates, the email signature, the proposal doc, the social frames your team will touch every day.

Sound familiar?

  • Your logo exists in one size, as a JPEG, on a white box.
  • Every proposal your team sends looks like a different company wrote it.
  • The brand guide is a 30-page PDF nobody has opened since the agency sent it.
  • You’re embarrassed to put the current look on a ute, a uniform or a pitch.

How it works

Dig

What you sell, who buys, and what the look must say to her in half a second. Taste follows strategy here.

Design

Concepts, one round of honest feedback, refinement. Small business budgets don’t survive 7 rounds, so the process is built not to need them.

Arm the team

Templates and files in your Canva and Drive, named sanely, with a 20-minute handover so they get used.

Questions

Do you do just a logo?

I’d rather not, because a logo without the working templates changes nothing on Monday morning. The smallest useful package is logo plus the daily-use kit.

What about my existing brand?

Refreshes are most of this work: keep the equity, fix the files, build the missing templates. Cheaper and usually smarter than starting over.

Print and signage too?

Artwork, yes: cards, signage files, vehicle layouts to the printer’s spec. The printing itself you buy direct, with no margin added by me.